Cheap Yet Extravagant- The Secret Sushi Of Tokushima / Sushidokoro Hiroki (Kaiyo, Kaifu District, Tokushima Prefecture)

Kaiyo in Kaifu District is located in the southernmost part of Tokushima Prefecture. A fishing town on the great Pacific Ocean, it is the location of an unbelievable sushi restaurant.

The Hidden Sushidokoro Hiroki

This is Sushidokoro Hiroki. Though close to JR Kaifu Station, the restaurant is relatively hard to find, and if you first get lost you’ll have a difficult time getting back on track! Not only that, but the restaurant is only open for lunch whenever the owner feels like it. (lol)

That being said, the lunch menu is incredibly good!

Extravagant & Affordable

The menu of the day is written on a small whiteboard right by the restaurant’s entrance. On your first visit, the first dish you should try is this:

I ordered a plate of assorted sashimi. The fish changes daily, but it is guaranteed to be fresh!

The next dish I had was a plate of 8 nigiri sushi. Being a fishing village, the freshness of the fish is bar none! The raw oysters are impeccable!

The last dish I ate was a clear fish soup. Everything included, the total was only 800 yen! This is incredibly cheap, but you’d be surprised to hear that is used to be 500 yen before the recent consumption tax hike!

There is one more dish you need to try….

The Amazing Seafood Bowl

At 1,200 yen Hiroki’s seafood bowl is a bit pricier, but it is definitely justified.

Just look at this grand bowl of sumptuous seafood! Nothing short of an ocean treasure chest!

The sea urchin is particularly delicious! The tuna, the shrimp, the raw oyster, and even the abalone – they are all incredible. I’ll say it again: It’s 1,200 yen! I would not be surprised if the chef has been asked numerous times if there are any hidden charges that will ambush them after their meal.

The Secret

A quick glance into the back of the restaurant reveals an aquarium.

Actually, as well as working at Hiroki, the chef is also a fisherman! In other words, most of the fish served at the restaurant are caught by the chef. That’s why it’s so superb yet cheap. The chef told me, ” I don’t open the restaurant if I’m too tired from fishing.” (lol)

So, when you feel like visiting Sushidokoro Hiroki to try out some extraordinary sushi, make sure you call in advance to confirm it’s open. It might be a bit far, but the taste and price are well worth it!

Sushidokoro Hiroki
Address: 16-1 Nishibun Okuura, Kaiyo, Kaifu District, Tokushima Prefecture
Tel: 090-2786-5657
Open: 11:00 – 14:00, 17:00 – 22:30 (open to change!)
Closed: No regular holidays
Parking: Available

Setouchi Finder Photo-writer: Daisuke Chiba

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Daisuke Chiba

Daisuke Chiba

Daisuke Chiba / Photo-writer I was born in 1985 in Miyoshi City, Tokushima Prefecture, and now live in Tokushima City. After graduating university, I worked at a publishing company as an editor for various mooks, and in April 2014 I went freelance. I work as a photographer, copy-writer and editor, but also do product development and other stuff as well. If anyone needs me, I can do anything! Except, in spite of my being from Tokushima, dancing - I’m really bad at dancing Awa Odori!

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