Yes, this time we will just show you the product.

Chocottouiro is a gem that came about by accident while attempting to make uiro.

This truly happy mistake occurred at Kawada Koeido, a traditional Japanese sweet shop located at Wakimachi, Mima city, Tokushima prefecture.

One day, too much water was added to the uiro mixture rendering it overly soft.

However, instead of just throwing the mixture away, they decided to try combining it with chocolate mixture.

And look at that!

“Well isn’t this just revolutionary deliciousness!” …is how the product, “Chocottouiro” was created.

Coated with cacao powder, the soft, chewy uiro is filled with a sweet chocolate mixture that just melts in the mouth.

Although it’s made using a traditional Japanese sweet, it doesn’t feel at all old-fashioned, and has become an extremely popular product loved particularly by youngsters and women.

A box of 6 costs JPY670 (JPY724 including tax). And they make delightful Valentine’s gifts, too!

The manager of Kawada Koeido is quite the ideas man; he has developed several other novel products too, including…

Wakibijin, a manju (steamed bun) filled with red rice and beans (usually for auspicious occasions), and…